12 Truths Your Gym Doesn’t Want You To Know (2 of 7)

Most memberships go unused

Despite signing up with the best intentions, many gym members fail to use their memberships regularly. Life gets busy, motivation fades, and the monthly fee becomes a forgotten expense. This highlights the importance of setting clear, achievable fitness goals and finding ways to stay engaged, whether it’s through group classes, accountability partners, or tracking progress to stay on track and make the most of your membership.

Gyms make most of their money from the people who don’t use their memberships

It’s a business model that benefits from the “set it and forget it” mentality. Many gym-goers pay their monthly fees but rarely show up to work out. Gyms count on this, as their primary revenue stream often comes from members who don’t regularly attend. This can make you feel like you’re paying for something you’re not using, but it also means that the gym doesn’t have to rely solely on those who are dedicated to their fitness routines.